Ethical Likeness licensing for the AI age.
Likeness lets you license your face for AI-generated marketing, but only in the categories you pick and within hard limits we enforce.
You’re in control.
Pick the industries you’re open to and opt out of the rest. We only match you to campaigns inside that scope.
Locked to specific campaigns.
Each licence of your Likeness is tied to a specific campaign, so you know what you’re starring in. When the campaign ends, so does the licence.
Make AI work for you.
List once and every time a brand licenses your Likeness you’re paid £75 to £2,999.
Illustrative example, not a real licence or customer
- LT-2026-0491Aura Skincare£75Beauty · 3 moactive
- LT-2026-0488Bloom Apparel£124Fashion · 6 moactive
- LT-2025-0432Pure Bev Co.£199Non-alcoholic drinks · 12 moexpired
You set the boundaries. We enforce them.
Restrictions are written into every licence and bound to its token. You can see them in your audit trail.
Always prohibited
- Adult content
- AI model training
- Resale or sub-licensing
- Political advertising & elections
- Content involving minors
- Hate, harassment or defamation
- Impersonation, fraud or KYC bypass
- Unlawful content
How it works.
List your face
Upload a few photos and verify your identity.
Pick your scope
Choose the industries you want to appear in and opt out of the rest. We only match you to campaigns inside that scope.
Get paid
Every licence pays out via Stripe Connect, with a record you can audit.
What you could earn.
One licence covers one brand’s campaign. The length (3, 6 or 12 months) is how long the campaign can run.
Standard - Digital & Social
Online ads only: paid social, websites, banner ads, email and apps. No TV, print or billboards.
- 3 mo
- £75
- 6 mo
- £124
- 12 mo
- £199
Standard Extended - All Media
Most PopularEverything in Digital & Social, plus offline media: TV, print, billboards and cinema.
- 3 mo
- £199
- 6 mo
- £324
- 12 mo
- £499
Category Exclusive
All media, plus exclusivity: the face won’t appear for competing brands in the same category while the licence runs.
- 3 mo
- £499
- 6 mo
- £824
- 12 mo
- £1,249
Full Exclusive
All media, all categories: one brand has sole use of the face for the licence period.
- 3 mo
- £1,249
- 6 mo
- £1,999
- 12 mo
- £2,999
